The Reshoring Initiative and Walmart Launch Effort to Help Suppliers Reshore

CHICAGO—The Reshoring Initiative recently announced a program in partnership with Walmart to help companies manufacture more consumer products in the United States.

The new program provides direct, personal access to 35 manufacturing trade associations, companies, banks, U.S. Commerce Department offices, and other groups. Each group has assigned dedicated resources to help companies develop and implement plans to produce or source more domestically produced goods. The program launch was coordinated with Walmart’s Open Call and U.S. Manufacturing Summit in Bentonville, Arkansas, which was attended by the U.S. Commerce Secretary, two governors, and current and prospective suppliers.

Walmart has committed to increase its U.S. purchases by $50 billion annually by January 2023.

“We were honored to be called on by Walmart to support its Made in USA program,” said Harry Moser, founder and president of the Reshoring Initiative, in a press release. “We estimate the company’s increased purchases will add 300,000 U.S. manufacturing jobs. Helping Walmart succeed fits our mission perfectly.”

The Reshoring Support page on Walmart’s JUMP (Jobs in U.S. Manufacturing Portal) website ( links to the Reshoring Initiative’s Resources for Retail Suppliers page, which contains resources to facilitate and accelerate supplier efforts. Issues from product selection, to cost reduction, managing the transition to reshoring, and financing are included for large, small, foreign, and domestic companies. The resources offer guidance to help manufacturers select products and succeed in profitably producing or sourcing products in the United States.

“When Walmart committed to buy an additional $250 billion over 10 years in products that support American jobs, we knew we could also play an important role as facilitator and accelerator,” said Cindi Marsiglio, vice president of U.S. manufacturing at Walmart, in the release. “We created to help companies find resources on manufacturing in the U.S. The Reshoring Initiative’s support page is a great addition to that resource library.”

Based on published articles accessible in the Reshoring Initiative’s library, Walmart has supported at least 43 suppliers to add 4,579 or more U.S. manufacturing jobs so far, and is currently the largest force driving reshoring, Moser said in the release.

“The Reshoring Initiative is delighted to provide these resources to accelerate this effort. We call on other retailers to get on board,” Moser said in the release. “We thank the 35 groups that have volunteered as resources. Their personal commitment will make this program a success.”

The Reshoring Initiative seeks to expand the scope and impact of the Resources for Retail Suppliers page by incorporating expertise from additional sources and adding more participating retailers. The organization is calling on manufacturers to use the resources, other relevant groups to volunteer to be listed, and retailers that are interested in Made in USA to provide a contact point to be displayed along with the Walmart JUMP site.

Companies can help improve manufacturing employment by consistently utilizing advanced metrics for supply chain sourcing decisions, Moser said. The Reshoring Initiative’s Total Cost of Ownership (TCO) Estimator is the best-known publicly available tool for this purpose. The TCO Estimator allows users to easily determine the total cost of offshoring by accounting for and understanding the relevant offshoring costs, which include inventory carrying costs, shipping expenses, intellectual property risks, and more.

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